[ad_1]
As AI reshapes marketing, the next generation of decision-makers is placing more trust in creators than in brands. Here’s how to use creator marketing strategies to keep your business relevant.
Millennials can’t afford homes, but somehow, their younger siblings, Gen Z, can. Even with over a decade more work experience than Gen Z, Millennials still feel priced out of the housing market. So how can the younger generation, only twenty-seven years at the oldest, already be on track to beat Millennials in the homebuying race, [...]read moreBoomers Hoard Houses, Millennials Struggle to Buy, But Gen Z
Put Your Foot On The Gas…Align Your Incentives With Gen Z Priorities One of the biggest missteps we see organizations making at this stage is slowing down instead of stepping on the gas. Now is the time to leverage the momentum you’ve been slowly building and establish yourself as an employer of choice for the [...]read moreOn Gen Z Priorities And How To Become The Employer Of Choice
In the fast-evolving world of fashion, Gen Z is proving to be a game-changer, compelling luxury, premium and mass market brands to rethink their marketing strategies, according to the latest data report from Launchmetrics. Coach, in particular, has been recognized as Gen Z’s favorite handbag brand, supported by its $355M MIV in 2023. – Coach [...]read moreLuxury, premium, and mass market brands adapt to Gen Z consumers
[ad_1]
Building brand awareness isn't just about making noise today — it's about laying the groundwork for generating consistent demand tomorrow.
If you’re looking to get a better handle on the interests of Gen Z, there’s one platform that you should turn to: Pinterest. Okay, maybe not, but according to Pinterest, it is becoming a bigger focus for young, shopping-ready audiences: “From self-exploration to shopping lists, Gen Z is increasingly turning to Pinterest. In fact, they’re [...]read morePinterest Shares Report Into Gen Z User Trends
If you’re looking to get a better handle on the interests of Gen Z, there’s one platform that you should turn to: Pinterest. Okay, maybe not, but according to Pinterest, it is becoming a bigger focus for young, shopping-ready audiences: “From self-exploration to shopping lists, Gen Z is increasingly turning to Pinterest. In fact, they’re [...]read morePinterest Shares New Report into Gen Z User Trends
Using Generative AI For L&D I recently went to an HR business conference where integrating generative Artificial Intelligence (AI) into corporate training programs sparked a heated debate. One keynote speaker boldly declared that generative models like ChatGPT produce only superficial content, riddled with inaccuracies. He warned the audience that relying on this technology would severely [...]read moreGen AI In L&D: Don’t Throw The Bot Out With The Bath Water!
The producers of Gen V say they will not be recasting Chance Perdomo’s role after the actor’s tragic death in March. On Sunday, the producers of the hit Prime Video series announced that after a production pushback following Perdomo’s fatal motorcycle accident, they have decided to restructure the upcoming season rather than recast his role. [...]read moreChance Perdomo Will Not Be Recast in ‘Gen V,’ Producers Confirm
Formula E debuted an updated, quicker version of its electric race car ahead of the series’ 2024 Monaco E-Prix race. The Gen 3 Evo will debut in Season 11, which starts later this year and runs into 2025, replacing the current version of the Gen 3 that was introduced for Season 9. Formula E will [...]read moreFormula E Gen 3 Evo racer delivers 0-60 mph in 1.82 seconds