Tag: Creators

Instagram Launches New Interview Series with Top Creators

Looking for ways to refine your IG strategy? This will help. Today, Instagram has launched a new informational interview series, which will feature a range of IG creators talking with Instagram development leaders about the platform, their concerns, their challenges, etc. The first episode in the “Creator POV” series features comedy creator @ezee talking with [...]read moreInstagram Launches New Interview Series with Top Creators

YouTube CEO Says Creators Should Be Eligible for Emmys

Yeah, I’m kind of torn on this one. Today, YouTube CEO Neal Mohan has published an opinion piece in The Hollywood Reporter in which he pitches the case for YouTubers to also be considered for traditional TV awards, like the Emmys. As per Mohan: “You might not expect MrBeast to stand on the same stage [...]read moreYouTube CEO Says Creators Should Be Eligible for Emmys

How These 6 Social Media Marketers & Creators Built Loyal Brand Communities

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Over the past year, we've seen a major shift when it comes to the importance of building social communities. And, as of 2024, 86% of social media marketers say building an active online community is crucial to a successful social strategy.
Two women communicate in a brand community

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This Week in AI: Generative AI and the problem of compensating creators

Keeping up with an industry as fast-moving as AI is a tall order. So until an AI can do it for you, here’s a handy roundup of recent stories in the world of machine learning, along with notable research and experiments we didn’t cover on their own. By the way — TechCrunch plans to launch an [...]read moreThis Week in AI: Generative AI and the problem of compensating creators

Halo Infinite Is Getting Its Own Version Of Helldivers 2 Thanks To Forge Creators

Halo Infinite’s Forge mode and the creators who make it sing never cease to amaze, as work has now begun on a Helldivers 2-inspired game mode within 343 Industries’ free-to-play FPS. Helldivers 2 may have popularized the idea of space marines dropping from orbit in drop pods to do battle with alien threats, but before [...]read moreHalo Infinite Is Getting Its Own Version Of Helldivers 2 Thanks To Forge Creators

Online course platform Kajabi allows creators to build their own branded apps

Kajabi, the video and web hosting platform for content creators to sell online courses, announced Thursday the official launch of its no-code branded mobile app offering, letting users host their own customized native app through the App Store and Google Play. Kajabi already has a mobile app for hosting online courses, but this new product [...]read moreOnline course platform Kajabi allows creators to build their own branded apps

Instagram Updates Feed Algorithm to Prioritize Original and Emerging Creators

After weeks of telling creators to “stop crying” about their reach and follower counts in the app, Instagram has today announced a major algorithm update which is designed to help ensure that original content posters get more traction, as opposed to those who repost their work, while also giving smaller accounts more opportunity. Which aligns [...]read moreInstagram Updates Feed Algorithm to Prioritize Original and Emerging Creators

Instagram Updates Feed Algorithm to Prioritize Original and Emerging Creators

After weeks of telling creators to “stop crying” about their reach and follower counts in the app, Instagram has today announced a major algorithm update which is designed to help ensure that original content posters get more traction, as opposed to those who repost their work, while also giving smaller accounts more opportunity. Which aligns [...]read moreInstagram Updates Feed Algorithm to Prioritize Original and Emerging Creators

Instagram is updating its ranking systems to surface more content from smaller, original creators

Instagram is introducing a few new changes to its ranking systems to better highlight content from smaller, original creators across the social network. The Meta-owned platform says that historically, creators with large followings and accounts that share reposted content have gotten the most reach on the platform. So now it’s seeking to give all creators [...]read moreInstagram is updating its ranking systems to surface more content from smaller, original creators

Meta confirms launch of a bonus program for creators on Threads

Meta’s Threads social network passed the 150 million monthly users mark recently, but the company is not slowing down its growth engine. To increase engagement, the social media giant is running a limited-time bonus program for Threads. Over the last few days, many accounts have posted about this program. The company confirmed to TechCrunch about [...]read moreMeta confirms launch of a bonus program for creators on Threads