Sneaker brand On arrives at Olympics reveling in role of upstart
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By Bloomberg Published Jul 26, 2024 Swiss shoemaker On Holding AG has more than tripled the number of athletes wearing its sneakers at the Paris 2024 Olympics, the firm’s first major Games as one of the main challengers to Nike and Adidas. Bloomberg A cohort of 66 athletes are using the Zurich-based company’s gear, competing [...]read moreSneaker brand On arrives at Olympics reveling in role of upstart