Google has announced a new way to display your ads on connected T.V. sets, via its Google T.V. network, which is available on selected smart T.V.s and O.T.T, devices. As it looks to capitalize on the connected T.V. trend, Google’s new placement will enable brands to display their promotions on various new model Sony, Hisense, [...]read moreGoogle Launches New Connected TV Ad Placement Options
X (formerly Twitter) is taking its next steps as a “video-first platform”, with a first look at its new, dedicated app for X videos on TV sets. Which Twitter tried in the past, several times. But we’ll get to that. The new X video app for smart TVs looks very similar to the YouTube app, [...]read moreX Showcases New Connected TV App
LinkedIn has launched its own version of connected TV (CTV) ads, while also adding a new way to promote live events. These moves come as it looks to help marketers capitalize on the rise of video consumption, both on and off platform. First off, on CTV ads. In partnership with a range of video providers, [...]read moreLinkedIn Launches Connected TV and Live Event Ads for B2B Marketers
LinkedIn’s launching its own version of connected TV (CTV) ads, while it’s also adding a new way to promote live events, as it looks to help marketers capitalize on the rise of video consumption, both on and off platform. First off, on CTV ads. In partnership with a range of video providers, LinkedIn will now [...]read moreLinkedIn Launches Connected TV and Live Event Ads to Expand Video Promotions
BEIJING — Xiaomi, a well-known maker of smart consumer electronics in China, is joining the country’s booming but crowded market for electric cars. The tech company will start taking orders for the SU7, a sporty four-door sedan, following a launch event with founder Lei Jun in Beijing on Thursday evening. Analysts think it will be [...]read moreChina’s latest EV is a ‘connected’ car from smartphone and electronics maker Xiaomi