The UK is set to have an updated Clothes Show event. A new three-day consumer fashion event, The Good Clothes Show, will launch at Birmingham’s NEC across three days (20-22 September).

Not to be confused with the original The Clothes Show Live, this new show from a different team aims to represent a “fresh, alternative ways to enjoy shopping for, and engaging with fashion”.

Under the headline-grabbing ‘Let’s Consign Fast Fashion to History’ and under the premise that “pop culture and sustainable fashion exist in silos”, the Good Clothes Show “sets out to create a much-needed bridge between the two worlds as a way to inspire positive change within the mainstream market”.

It wants to bring together “the ultimate curation of pre-loved + vintage, responsibly motivated independent labels, customisers, menders and makers”.

The organisers say they’re looking beyond the “take – make – waste linear model that dominates the mainstream fashion industry” and that “the show gives life to the concept of the ‘The Circular Machine’ which will be the first visual experience for visitors as they enter the event”.

Featuring three pillars of the circular fashion model side by side (swapping, donating, and upcycling), TGCS Circular Machine partners with Global Fashion Exchange, The Big Swap Events, Smart Works and White Rose “to deliver a full circle system in one place”.

Visitors to the show are also being invited to bring along items that no longer work for them, which can be dropped at a central collection point on arrival.

Unwanted workwear-appropriate garments will be filtered to Smart Works, helping women re-entering the workforce prepare for interviews, with all other donations being sorted for suitability for TGCS Swap Party.

Any pieces that do not make the grade will be directed to White Rose, a charity that cleans, repairs or reworks pieces.

The vendors want to “inspire visitors with new ways of thinking about fashion by enabling them to meet customisers, on hand to demonstrate how to upgrade or revitalise what you already own”.

Visitors will also be able to discover “one-off gems sourced by some of the UK’s best vintage and pre-loved sellers” and discover how designers are giving life to ‘new’ collections “with deeper consideration around their impact on the planet through mindful material choices, innovative production techniques and care for the people involved in their creation”.

The event will also include talks and panels with celebrity guests including former Vogue Australia editor and Wardrobe Crises podcast host, Clare Press and Tiffanie Darke, former editor of Sunday Times Style.

The Good Clothes Show team says it’s also working with highly regarded sustainability figures including activist Carry Somers, who founded Fashion Revolution in 2013, and more recently founded the League of Artisans; and Amelia Twine, founder/director of September’s Sustainable Fashion Week.