Surf Archives

As Nike struggles, Adidas must surf Samba wave with caution

By Reuters Published October 8, 2024 Nike‘s ongoing struggles are giving Adidas a chance to keep taking market share from its larger US rival, but the German brand will have to work harder to keep shoppers interested in its key Samba and Gazelle terrace sneakers. The Gazelle and Samba sneakers by Adidas – Reuters The [...]read more

American Exchange acquires Island Surf Company

July 11, 2024 mpsingh No Comments Business acquires, American, company, Exchange, island, Surf

American Exchange Group announced on Tuesday its acquisition of casual footwear brand, Island Surf Company. Financial terms of the deal were not disclosed. Island Surf Company Under the agreement, Island Surf Company will become a division of White Mountain Footwear, a brand that American Exchange acquired in January last year. The coastal-inspired footwear brand will benefit from [...]read moreAmerican Exchange acquires Island Surf Company