Candiani Denim teams up with Madh to launch first regenerative cotton jeans

Translated by Nicola Mira Published Apr 10, 2024 Madh, a Swedish denim brand with sustainability in its DNA, has teamed up with Italian producer Candiani Denim to launch the first jeans collection made using Europe-sourced, non-GMO regenerative cotton, derived from the Blue Seed cotton variety for which Candiani holds the exclusive rights. Blue Seed is a [...]read moreCandiani Denim teams up with Madh to launch first regenerative cotton jeans