LVMH close to F1 sponsorship deal for range of luxury brands
By Bloomberg Published September 11, 2024 LVMH is in late stage talks to become a major sponsor of Formula One, in a deal that would see the French luxury conglomerate promote its major brands on the race track. The Paris-based company is nearing an agreement where watchmaker Tag Heuer as well as other brands, which [...]read moreLVMH close to F1 sponsorship deal for range of luxury brands