Hootsuite Announces Acquisition of Social Listening Provider Talkwalker
Two of the best-known names in the social media industry are joining forces, with Hootsuite announcing that it’s acquiring social listening platform Talkwalker for an undisclosed sum. The merger will give Hootsuite’s 200,000 users access advanced data analytics, enabling them to set up keyword alerts to monitor social mentions, beyond the current tools within the Hootsuite [...]read moreHootsuite Announces Acquisition of Social Listening Provider Talkwalker