[ad_1]
Sometimes, it feels like Instagram looks different every time I open the app—IGVT is long gone, and Reels and Shopping tools are now front and center.
It’s been in development for some time, and now, Instagram has launched a live test of its new “Friend Map” feature, which can display the location of your friends on a dedicated display in the app. As outlined in this overview, Instagram’s new “Friend Map” is designed to enable your friends to see both where [...]read moreInstagram Launches Live Test of Friend Map Location Sharing
It’s been in development for some time, and now, Instagram has launched a live test of its new “Friend Map” feature, which can display the location of your friends on a dedicated display in the app. As outlined in this overview, Instagram’s new “Friend Map” is designed to enable your friends to see both where [...]read moreInstagram Launches Live Test of ‘Friend Map’ Location Sharing
Instagram carousels are getting even bigger, with IG confirming that creators can now include up to 20 frames in a single carousel update. As you can see in this notification, users can now add up to 20 photos or videos in a single carousel, providing more capacity to share your content on a dedicated theme [...]read moreInstagram Expands Carousels to 20 Frames
Your Instagram metrics are changing, because IG wants you to re-focus on reach instead of the traditional followers and likes. For months, Instagram chief Adam Mosseri has been working to convince creators that they should stop worrying about their follower count, and start focusing on reach instead. Because reach, Mosseri says, is what every creator [...]read moreInstagram Updates Metrics to Focus Creators on ‘Views’
[ad_1]
Instagram hashtags are powerful. They can help your posts reach a target audience, attract followers in your niche, increase engagement, and develop a more positive and recognizable brand image.
Instagram’s testing out another way to lean into the popularity of Notes, with some users now seeing a new feed filter labeled “Notes” within the Reels tab, which will then show you only Reels that have Notes included. As you can see in this example, posted by Jaskaran Singh, some users are now able to [...]read moreInstagram Tests New Reels Filter for Posts With Notes
[ad_1]
Welcome to Creator Columns, where we bring expert HubSpot Creator voices to the Blogs that inspire and help you grow better. [...]
read more
Instagram has announced another expansion of its Notes messaging feature, with users now able to leave Notes on both Reels and feed posts in the app. As you can see in this example, with Reels, followers are now able to add a note from the messaging menu, providing another way to interact with friends. The [...]read moreInstagram Expands Notes to Reels and Feed Posts
Over time, more and more engagement on Instagram is shifting to DMs, which Instagram is now trying to lean into with new features like Notes, that are aligned with more private sharing. And it’s also experimenting with an even more significant change in this respect, with some users now seeing a new messaging icon in [...]read moreInstagram Tests Making the Messaging Icon the Main Focus