The Power of Partnerships and Innovation, according to New Balance’s Calvin Goncalves
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You don‘t need to be a sneakerhead to know about New Balance—I know I’m not.
The 118-year-old footwear company is everywhere, from TV to film to neighborhood cookouts, despite changes in fashion, consumers, and how people find and purchase new products.
So, what‘s the brand’s secret sauce to staying relevant longer than we've been alive?
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