Meta’s announced some new A.I.-based advertising options for Messenger, which it hopes will help brands tap into the rising use of private messages, as opposed to social platform posting, in order to boost active engagement. First off, Meta’s testing out a new A.I. Q and A feature, based on the most popular questions that businesses [...]read moreMeta Provides AI Options to Help Brands Engage with Customers via DM
Instagram’s keen to tap into the power of participatory content, as an avenue to get more people posting more often, this time via popular memes, and making them easier to interact with in the app. As you can see in this screenshot example, posted by app researcher Radu Oncescu, Instagram’s working on a new “Memes” [...]read moreInstagram’s Experimenting With a New Way to Engage with Trending Memes
Having a purpose comes with benefits, according to Heather Malin, a consultant and former director of research at the Stanford Center on Adolescence. When students identify a greater purpose in what they learn at school, their academic performance, persistence and social belonging rise, Malin said during a talk at the recent Learning and The Brain: [...]read moreTapping into the power of purpose to engage students
As homeowners grow weary of waiting for the low-interest rates of 2021 to return, Zillow economists¹ predict more homes to hit the market this year. And while more listings offer great news for agents, the uptick in inventory can also mean more competition among agents to capture engagement among prospective buyers. Fortunately, there are several [...]read more3 ways to help homeshoppers engage more with your listings
How Can Video On Demand Fit Into The Modern Classroom? With children being introduced into a technologically advanced world from the earliest stages of their lives, incorporating technology into education seems like a one-way street. Specifically, children seem to be particularly drawn to videos, learning how to utilize platforms like YouTube from a very early [...]read moreHow Can Schools Use Video On Demand To Engage Students?
(Image via Mattel, Inc.) In last year’s hit movie “Barbie,” there is a scene where Barbie meets her creator Ruth Handler. Handler tells Barbie that she was Mattel until the IRS got to her. The creator of Barbie is not a supermodel, but instead a “five-foot nothing with a double mastectomy and tax-evasion issues.” While [...]read moreDid The Creator Of Barbie Engage In Tax Evasion?