Elgin Archives

High-end Scottish cashmere brand has tuned into the ‘experiences’ playbook with the official opening of a new guest area at its flagship Elgin retail store. Johnstons of Elgin The “versatile” space will be used for personal shopping and styling as well as a reception area for the brand’s immersive ‘Archive Mill Experience’, we’re told. George [...]read more

Kering, Johnstons of Elgin join Spiber circularity solution

January 15, 2024 mpsingh No Comments Beauty circularity, Elgin, Johnstons, join, Kering, Solution, Spiber

Luxury giant Kering, plus Johnstons of Elgin, Eilen Fisher and DyStar have joined forces with Spiber “to build a global circularity solution for transforming end-of-use textiles and agricultural by-products into new material”. The announcement – Spiber They said late last week at the Biofabricate Paris Summit that they’re aiming to “propel society towards the creation [...]read moreKering, Johnstons of Elgin join Spiber circularity solution

Johnstons of Elgin new guest experience

Kering, Johnstons of Elgin join Spiber circularity solution