Advantage+ PlacementsFormerly known as Automatic Placements. When you utilize Advantage+ Placements, Meta will automatically optimize which placements are used and when to get you the most results for your budget. More is on by default, which makes all placements available. The algorithm will make adjustments to placementA placement is a location where your ad is [...]read moreWhen Should You Edit Placements?
Snap is launching a slew of new features in Snapchat, including the ability to edit already sent messages allowing you to rectify a “your” vs. “you’re” typo or other embarrassing errors. Snapchat is also getting emoji reactions, map reactions, and a new AI-powered reminders function. The edit message feature does have a short window: you [...]read moreSnapchat will soon let you edit your messages after sending
OpenAI’s DALL-E is getting a couple of upgrades today that help you shape your AI-generated masterpieces. First, you’ll now find image editing tools when using DALL-E within ChatGPT, both on the web and on mobile. Second, DALL-E now offers preset style suggestions to help inspire image creation — not unlike Android’s AI-generated wallpaper prompts. Because [...]read moreDALL-E now lets you edit images in ChatGPT
Everyone hates the Image Template optimizationThe Performance Goal is chosen within the ad set and determines optimization and delivery. How you optimize impacts who sees your ad. Meta will show your ad to people most likely to perform your desired action. More from Advantage+ Creative. But you might actually be able to make it look [...]read moreEdit the Image Template Optimization
Thank you to Bergdorf Goodman for sponsoring this post. Escape the winter chill to warmer climates with Bergdorf Goodman‘s resortwear collection, ideal for January getaways and beyond. The range is thoughtfully designed to carry seamlessly into spring, featuring resort-inspired essentials like flowing dresses and light linens. Bergdorf Goodman blends elegance with practicality, ensuring each piece [...]read moreLuxury Resort Edit – Julia Berolzheimer
Acquisition activity is continuing in the UK fashion sector with off-price specialist BrandAlley acquiring a majority stake in sneaker reseller The Edit LDN, the new owner saying the buy will support its long-term sustainable aims. The Edit LDN founder and CEO Moses Rashid And it added that The Edit LDN will also help it use [...]read moreBrandAlley buys control of The Edit LDN