Support

Tag: Compare Attribution

First Conversion vs. All Conversions for Meta Ads Attribution

July 11, 2024 No Comments Social media marketing , , , , , , , , ,

Meta is rolling out a uniquely useful update to ads attribution that will allow you to isolate the first conversion after an ad view or click. In this post, I’ll walk you through the following: Where to find it Meta’s definitions What it plainly means How you can apply it Let’s begin… Where to Find [...]read moreFirst Conversion vs. All Conversions for Meta Ads Attribution

Are Ads Manager Results Too Good to Be True?

February 29, 2024 No Comments Social media marketing , , , , , , , , ,

It’s a common problem. As Meta advertisers, we’re constantly on a quest for good results. But there’s a situation we’ve all encountered that will make any great advertiser uneasy. The results are good. Really good. But are they too good to be true? There must be something wrong. I created a great campaignThe campaign is [...]read moreAre Ads Manager Results Too Good to Be True?